[COMM-100 FA4] - Final Exam Guide - Ultimate 63 pages long Study Guide!

• School: American University
• Department: COMM - COMMUNICATION
• Course: COMM-100 FA4
• Professor: Dorian Davis

Document Summary

Media - an intervening agency or means or instrument. Culture - expression of social values through products or other meaning-making forms. Mass media - industries that produce and distribute culture. Mass communication - the process of delivering cultural messages and stories to large audiences. Agenda seeing - influencing salience of topics on the public agenda. Framing - pacing events like a field of meaning. Partisan press 1s era of news. Tabloid journalism the great moon hoax . Yellow journalism 1890-1910 - sensationalism, drawn pictures, big headlines. Muckrakers - investigative reports who would do anything for a story. Modern journalism - just the facts, man . Explainer journalism - explaining happenings, etc. but with bias. Profile - a look at someone"s life. Backgrounder - the background of an issue. Human interest - somethin a non-celebrity is doing. Trend - how trends are identified, increase or decrease in behaviour. Joint operating agreement - merge business while keeping staff separate.