Sociology 2172A/B- Final Exam Guide - Comprehensive Notes for the exam ( 72 pages long!)

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A century ago we got our messages from: church sermons, political oratory, elders. These have now been replaced by discourse through and about objects. Do schools or advertising have a greater influence on society: 42% said advertising (about half) Is advertising an insult to one"s intelligence: 60% said yes. Advertising is an art form there is a lot of creative energy that goes in. Sociology advertising and society lecture 1: distribution of resources. A century ago we got our messages from. Harsh criticism and strong defenses: many people who are opposed to advertising, believe it has a negative effect, many people support it. Sociology 2172 introduction to advertising types of advertising. Any ad, in your face, plastered everywhere intrusive ads in public places. Need to find different, unique ways of advertising for people to notice. Criticisms within the industry: bob garfield (cid:858)e(cid:374)(cid:448)iro(cid:374)(cid:373)e(cid:374)t polluta(cid:374)ts(cid:859, using natural resources that are impossible to sustain. Billboards (cid:862)there(cid:859)s ple(cid:374)t(cid:455) of roo(cid:373) for all god(cid:859)s (cid:272)reatures.

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