CMN 3 Lecture Notes - Lecture 1: Identity Management, Ethnocentrism, Selective Perception
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WEEK 1: PROFESSIONAL COMMUNICATION/UNDERSTANDING PERCEPTIONS
• Professional Communication/Understanding Perceptions
o Importance of Communication: essential to personal and professional success
o Nature of Communication: unavoidable, strategic, irreversible, a process
• Communicating Strategic
o instrumental communication: messages aimed at accomplishing the task at hand
o relational communication: messages that shape and reflect the way people build
and end relationships
▪ first impressions and environment
o identity management: how we desire to present ourselves
• Basics of the Communication Model
o begins with a sender: the person who transmits a message
▪ encoding: must choose certain words/actions to send intentional
message
o channel: method used to deliver a message
o receivers attach meaning to the message, interpret, and respond
▪ decoding: process of receiver attaching meaning to a message
▪ misunderstandings often arise bc messages can be decoded in more
than one way
▪ feedback: receiver’s response to sender’s message
o noise: factors that interfere with the exchange of messages
▪ environmental and physiological (disorders, sickness, etc.) and
psychological
• Why do we Communicate?
o express affiliation, maintain relationships, influence others
o communication apprehension: someone’s fear associated with real or anticipated
communication
• Communication Channels
o Richness: amount of info available (face expression, tone, eye and body
movement)
o Speed: how quickly the message exchange occurs
▪ synchronous communication: high speed or instantaneous channels w/o
time lag
• face to face convo, video chat, phone convo
▪ asynchronous communication: low speed channels that have a time lag
• email, memos, voice mail
o Control: the degree to which you can manage the communication process
▪ tone, attention, etc.
• Consider the Desired Tone of Message
o oral communication is best for messages that require a personal dimension
▪ good for when immediate feedback is required
o written communication works to create a formal tone
▪ choose words wisely and easier to convey more complex ideas and to
record ideas
• Consider the Organization’s Culture
• Characteristics of Effective Communication
o Strategic: purposeful (understanding of who they are speaking with), persuasive
o Professional: body language, tone, appropriate to situation, clear and precise,
ethical
o Being Adaptable: culturally sensitive, collaborative
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