SLHS 1150 Study Guide - Midterm Guide: Paralanguage, Kinesics, Exaggeration
29 Mar 2017
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Document Summary
The medium through which a message is sent. Prevents message from being received, or prevents intended meaning from being misunderstood. Content analysis: an observation made of pre-existing media. Survey research: a snapshot of different feelings at any given point in time. Experiments: more in depth experiments, deducing physiological measures. Experiment, because you are directly manipulating the experiment. The degree to which an assessment tool produces stable and consistent results. Any significant results must be repeatable, that is, other researchers must be able to perform exactly the same experiment under the same conditions and generate the same results. The truthfulness or applicability of a conclusion drawn in the context of a scientific experiment to the world at large. Self-concept: mental representation of who you are, how you act. All of the different things that we do in our lives help shape who we are.
