COMM 130 Chapter Notes - Chapter 1: Dotdash, Snail Mail, Nationstates

• School: University of San Diego
• Department: Communication Studies Courses
• Course: COMM 130
• Professor: Pierson Eric

Document Summary

Chapter 1: culture and the evolution of mass communication. Communication: the creation and use of symbol systems that convey information and meaning ex: language, morse code, film, computer codes, etc. Culture life and to articulate their values forms: the symbols of expression that individuals, groups, and societies use to make sense of daily, a process that delivers the values of a society through products or other meaning-making. Culture links individuals to their society by providing both shared and contested values. The mass media helps circulate these values: the cultural industries - the channels communication that produce and distribute songs, Mass media novels, news, movies, online computer services, and other cultural products to a large number of people. Convergence: several overlapping phases/eras, the use of several media channels. Mass communication through media channels as old as the book and as new as the internet: the process of designing and delivering cultural messages and stories to divorce audiences.