CMM 110 Chapter Notes - Chapter 7: High-Context And Low-Context Cultures
26 Jan 2017
School
Department
Course
Professor
Document Summary
De ne: culture: the rules and customs if living that distinguishes the members of one group or category of people from another, intercultural communication: when members of one culture communicate with another (or don"t), cultural rituals: example- thanksgiving. Co-cultures (no threat to dominants: exist side by side with dominant cultures. Sub-cultures: rejects many aspects of dominant culture. In high context cultures, status and situation is most important. (iran, japan) Low context culture message is more important (u. s. , germany: individual vs. collectivist. Individual = my achievements are my from my efforts u. s. , u. k. Collectivist= my achievements are from my family or group i belong to (china india: direct vs. Indirect lets get to know each other : power distance. High-classes are real and rigid: ex: india, some degree of slavery remains. Low-distances aren"t far: u. s, no slavery. Silent language-e. t hall: primary message systems. Cultural rituals: holidays/ things done annually . Dominant cultures: what most people in the culture does.
