BUL 3130 Chapter Notes - Chapter 12: Digital Millennium Copyright Act, Certification Mark, Good Housekeeping
Document Summary
Intellectual property- i(cid:374)ta(cid:374)gi(cid:271)le propert(cid:455) that is the produ(cid:272)t of o(cid:374)e"s (cid:373)i(cid:374)d a(cid:374)d (cid:374)ot o(cid:374)e"s ha(cid:374)ds. Protect property that is primarily the result of mental creativity rather than physical effort. Trademarks, trade secret protection, patents, and copyrights: trademark- a distinctive mark, word, design, picture, or arrangement used with a product that helps consumers identify the product with the producer. Service mark: a (cid:373)ark used i(cid:374) (cid:272)o(cid:374)ju(cid:374)(cid:272)tio(cid:374) (cid:449)ith a ser(cid:448)i(cid:272)e, su(cid:272)h as the (cid:374)a(cid:373)e (cid:862)at&t(cid:863) painted on a vehicle that provides repair services for at&t phone users. Product trademark: a mark affixed to a good, its packaging, or its labeling, such as the nike (cid:862)s(cid:449)oosh(cid:863) Collective mark: a mark identifying the producers as belonging to a larger group, such as a trade union. Certification mark: a mark licensed by a group that has established certain criteria for use of the (cid:373)ark, su(cid:272)h as (cid:862)u. l. Tested(cid:863) or (cid:862)good housekeepi(cid:374)g eal of appro(cid:448)al. (cid:863) Titles and short phrases may not be copyrighted.
