COM 107 Chapter Notes - Chapter 1: High Culture, Postmodern Culture, Fender Wide Range
Document Summary
At best: the media try to help us understand the events that affect us. At worst: media"s appetite for selling stories not only documents the story but also can misrepresent or exploit it. Critical consumers of mass media institutions and engaged participants who accept part of the responsibility for the shape and direction of media culture. Culture: the symbols of expression that individuals, groups, and societies use to make sense of daily life and to articulate their values. Also a process that delivers the values of a society through products or other meaning-making forms. Culture encompasses a society"s mode of communication: the creation and use of symbol systems that convey information and meaning. Mass media: the cultural industries - channels of communication - that produce and distribute songs, novels, tv shows, newspapers, internet services, and other cultural products to large numbers of people. Convergence is when newer forms of technology disrupt and modify older forms of mass media.
