BIOL 2153 Chapter : Bio2153 Ch 2
Document Summary
Chapter 2: opportunity gap: a problem recognized by an entrepreneur who creates a business to fill it, window of opportunity: a metaphor describing the time period in which a firm can realistically enter a new market. Incubation: the stage during which a person considers an idea or thinks about a problem; the mulling things over phase. Idea bank: (or vault) a physical or digital repository for storing ideas. Chapter 3: feasibility analysis: the process of determining if a business idea is viable, primary research: collected by the person or persons completing the analysis. Chapter 5: ratio analysis: what business plan writers use to interpret or make sense of a section of a business plan firm"s historical or pro forma financial statements, competitor analysis: detailed evaluation of firm"s competitors. It is not subject to double taxation close to its market value success.
