Management and Organizational Studies 2275A/B Chapter Notes - Chapter 23: Rescission, Implied Warranty, Price Fixing

• School: Western University
• Department: Management and Organizational Studies
• Course: Management and Organizational Studies 2275A/B
• Professor: Frederick King

Document Summary

Chapter 23 sales and marketing: the contract, product, and promotion. The main objectives of marketing laws are: to protect consumers from physical harm, to foster fair competition, to protect consumers from unfair selling practices. If a (cid:271)usi(cid:374)ess sells i(cid:374)ter(cid:374)atio(cid:374)ally, they are su(cid:271)je(cid:272)t to that (cid:272)ou(cid:374)try"s la(cid:449)s as (cid:449)ell. Marketing law all areas of law that influence and direct the creation, promotion, pricing, and distribution of goods, services, and ideas. Includes the traditional business law topics of the contract of sale and many pieces of federal and provincial legislation relating to consumer protection and competition. Is the essence of marketing and the earliest application of the law to marketing. The foundation of the common law concerning the product is contained in the latin phrase caveat. Emptor let the (cid:271)uyer (cid:271)e(cid:449)are(cid:863) or (cid:862)let the (cid:271)uyer take (cid:272)are(cid:863) Requires prospective purchasers to take care of themselves.