PSY100Y5 Chapter Notes - Chapter 7: Long-Term Memory, Dual-Coding Theory, Sensory Memory
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PSY100Y5 Full Course Notes
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The role of attention: attention: involves focusing awareness in a narrowed range of stimuli or events. Levels of processing: attention is critical to the encoding of memories, craik and lockhart propose that incoming information can be processed at different levels. For example, if words are flashed on a screen, structural encoding registers such (cid:373)atte(cid:396)s as ho(cid:449) the(cid:455) (cid:449)e(cid:396)e p(cid:396)i(cid:374)ted (cid:894)(cid:272)apital lette(cid:396)s, lo(cid:449)e(cid:396)(cid:272)ase, et(cid:272) (cid:895): phonemic encoding emphasis what a word sounds like. Phonemic encoding involves naming or saying the words: semantic encoding emphasizes the meaning of verbal input; it involves thinking about the objects and actions the words represent. Elaboration: semantic encoding can be enhanced through elaboration, elaboration is linking a stimulus to other information at the time of encoding. Imagery facilitates memory because it provides a second kind of memory code. Self referent encoding: self-referent encoding involves deciding how or whether information is personally relevant.
