MGM102H5 Chapter Notes - Chapter 12: The Sender, Nonverbal Communication, Organizational Communication
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15. 1 the communication process: what it is, how it. Communication: the transfer of information and understanding from one person to another. You are an efficient communicator when you can transmit your message accurately in the least time. You are an effective communicator when your intended message is accurately understood by the other person. Communication has been said to be a process consisting of (cid:498)a sender transmitting a message through media to a receiver who responds. (cid:499) The sender is the person wanting to share information called a message and the reciever. Sender, message, & receiver is the person for whom the message is intended: Encoding: translating a message into understandable symbols or language. Decoding: interpreting and trying to make sense of the message. Medium: the pathway by which a message travels: Feedback: whereby the receiver expresses his or her reaction to the sender(cid:495)s message. Sender [encoding] message [medium] message [decoding] receiver.
