ADM 1301 Chapter Notes - Chapter 4: Stakeholder Management, Social Capital

• School: University of Ottawa
• Department: Administration
• Course: ADM 1301
• Professor: Pouya Safi

Document Summary

Stakeholder engagement - efforts by a corporation to understand and involve relevant individuals , groups, or organizations by considering their moral concerns in strategic and operational initiatives. Stakeholder management capability - the ability of managers to identify stakeholders and their influence, to develop the organizational practices to understand stakeholders, and to undertake direct contact with stakeholders. Target with education programs, adjust corporate plans to accommodate stakeholders: antagonistic stakeholders - those who would oppose or be hostile to the organization"s course of action and are very important to the organization. Identify potential coalitions and take defensive action, prepare for undermining of supporters: low priority stakeholders - those who support the organization"s course of action and are relatively unimportant to the organization. Provide educational programs and promote involvement with supporters: supporter stakeholder - those who would support the organization"s course of action and are important to the organization. Provide information to reinforce position, and ask to influence others.