SSH 301 Chapter Notes - Chapter 10: Ethnography, Argot, Unstructured Interview

• School: Ryerson University
• Department: Social Sciences and Humanities
• Course: SSH 301
• Professor: Melanie Knight

Document Summary

Two main types of qualitative interview: unstructured and semi-structured. Quantitative research is highly structured to maximize reliability and validity in measuring key concepts vs. qualitative interviewing is less structures and tends to be more open-ended. Quantitative research the interview is driven mainly by the research agenda of the person conducting the study vs. qualitative interviewing is greater interest in the interviewee"s perspectives and concerns. Qualitative interviewing tends to be flexible vs. structured interviews are typically inflexible (because of the need to standardize the interactions with all interviewees) Qualitative interviewing the researcher wants rich, detailed answers vs. structured interviewing the interview is normally designed to generate specific answers that can be coded and processed quickly. Qualitative interviewing is uncommon for interviewer to be interviewed more than once vs. structured interviewing unless the research is longitudinal in character the person is usually interviewed only once. Researcher uses at most a memory aid.