RMG 200 Chapter Notes -Job Analysis, Customer Satisfaction, Training And Development
Document Summary
Sales people finding job challenging and fun. Retailers generally use three methods to motivate their employee"s activities. Most fundamental method of coordination is to: prepare written policies that indicate what tasks employees are responsible for, have supervisors/managers enforce these policies. Strict reliance on written policies can reduce employee motivation. Some of the criteria that managers and employees could be measured on include: customer satisfaction, average order dollar amount, market share, sales growth, top-of-mind awareness in a market, promotion from within, employee development, revenue per square metre. Ideas and suggestions from staff that are implemented. Disadvantages of incentive compensation plans: hard to get salespeople who are compensated totally by commission to perform nonselling activities, discourage people from providing services to customers, salespeople compensated primarily by incentives don"t develop loyalty to their employer. Organizational culture: a firm"s set of values, traditions, and customs that guide employee behaviour. Not written in policies, actually passed down by employees.