PSYC 333 Chapter Notes - Chapter 3: Disulfiram, Contingency Management, Operant Conditioning

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Health promotion is a general philosophy that good health, or wellness, is a personal and collective achievement: health promotion is the process of enabling people to increase control over, and to improve, their health. For the individual, health promotion involves developing a program of good health habits early in life and carrying them through adulthood. For medical practitioner, health promotion involves teaching people how best to achieve this healthy lifestyle and helping people at risk for particular health problems learn behaviours to offset or monitor those risks. For psychologist, health promotion involves the development of interventions to help people practice healthy behaviours and change poor ones. Mass media can contribute by educating people about health risks posed by certain behaviours (smoking, exercise, alcohol) Legislation can contribute to health promotion by mandating certain activities that may reduce risks (child-restraining seats, seat belts, banning smoking indoors)

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