MCOM 101 Study Guide - Midterm Guide: Teen Pop, Belief, Personal Taste

• School: Towson University
• Department: Mass Communication
• Course: MCOM 101
• Professor: JOHN Kirch

Document Summary

Mass comm 101 study guide exam 1. Communication: group of people interacting and one of them is trying to understand the message being conveyed, 80% of communication is body language. Eight traditional mass media industries: book, internet, magazines, movies, newspaper, radio, recording and tv. Question 3: yes, bc they advertise and send transmit messages, use propaganda. Mass media: any media used to transmit mass communication to a mass audience, books, movies, newspapers, magazines, music, internet, tv, radio, corporations that produce and distribute cultural messages through novels, music and movies. Four phases of mass media: oral and written communication (2700 bc- (cid:1005)(cid:1008)(cid:1009)(cid:1004)"s(cid:895) Info passed by word of mouth: later passed through hand written docs, hieroglyphics, ramifications, society divided into small villages, only way of learning is talking with people, people need good memories. Info tightly held by others: p(cid:396)i(cid:374)ted (cid:272)o(cid:373)(cid:373)u(cid:374)i(cid:272)atio(cid:374) (cid:894)(cid:1005)(cid:1008)(cid:1009)(cid:1004)"s-(cid:1005)9(cid:1006)(cid:1004)"s(cid:895, society in which main form of communication is the printed page, gets info from books, newspaper published by printing press.