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15 Mar 2019
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Once encoded it is there forever, (permanent except for brain damage: once something is in long term memory it can be retrieved and brought in to short term memory. We have separate memory stores for each of our sensory systems: visual (sight, olfactory (smell, gustatory (taste, auditory (hearing, tactile (touch, nociceptive (pain, thermal (pain, vestibular (balance, proprioceptive (body position) Sensory memory briefly holds information in a literal form, giving perceptual processes time to work. Functions of sensory memory: collect info to be processed, hold information (briefly) during processing, fill in the blanks when stimulation is intermittent. Iconic memory: segner (1740) is credited with initiating the study of iconic memory, sensory memory only about vision, sperling measured the capacity and the duration of iconic memory with a tachistoscope, whole and partial report. You cant hear everything at once, a lot of visual information can enter at once. You need longer to process echoic: slower it comes in the slower it leaves.

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