COMN 2700 Study Guide - Midterm Guide: Ruling Class, Media Play, Working Class Culture

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Document Summary

1. codes depend on cultural knowledge: they communicate through systems of difference, they communicate through denotation and connotation. Are sets of social values, beliefs, ideas and representations through which we make sense of the world. Exists in: language, texts, and representations, material institutions, our subjectivities and identities. Functions through ideas and through physical violence. Its portrays the (cid:449)orld (cid:448)ie(cid:449) of the ruli(cid:374)g (cid:272)lass as (cid:862)(cid:374)or(cid:373)al(cid:863) It portrays that (cid:862)(cid:374)or(cid:373)al(cid:863) as (cid:271)elo(cid:374)gi(cid:374)g to/attai(cid:374)a(cid:271)le for all (e(cid:448)en though it functions to exclude more than include) A can of coke is never simply a can of coke. Ruling ideas represent interests of ruling class. Ruling class = economic power and access to system of production. Those with money, education, power, and access find their ideas hopes and dreams: most represtned, (cid:862)the (cid:374)or(cid:373)(cid:863) i. e. (cid:862)the dis(cid:374)ey pri(cid:374)(cid:272)ess(cid:863, representation is never proportionate. The (cid:862)other(cid:863) is (cid:373)u(cid:272)h (cid:271)igger tha(cid:374) the (cid:862)ruli(cid:374)g (cid:272)lass(cid:863) Media and popular culture play a primary role.