I need to write a final written report for the device that I have been working on such as “ Blood Pressure Monitoring Device”

Company logo: "HealthyLife" or "HealthyME"

Relevant information: "Wireless, remote monitoring device that connects to a smartphone app with accurate measurements".

The final report should not exceed 15 pages including drawings and references. The report should be organized as a written version of the following marketing pitch that includes the following:

1. Reimbursement:

• What Is the reimbursement pathway?

• What codes will be used?

• How much resistance is anticipated?

2. Business Model:
• How will the company including its anticipated pricing and margins?

• What will be the timing and frequency of
revenue realization?

• What volume of business is needed to make
the model viable?

3. Sales and Marketing:

• Why will customers be compelled to use the product?

• How will the company close sales?

• How will the product reach customers?

4. Financial information:
• What are the company needs?
•What does it intend to do with the money raised (according to what timeline)?

• How and when will it generate a return for investors ?

5. Exit Scenarios:

• How are investors most likely achieve liquidity for their investment?

• When is an exit most likely to occur?

6. Management Team:

• Who are the key individuals that make up the
company ?

• What specific qualifications do they bring to bear?

I need to write a final written report for the device that I have been working on such as “SPECIAL BLOOD PRESSURE MACHINE PRODUCT THAT IS A WIRELESS, REMOTE MONITORING DEVICE THAT CONNECTS TO A SMARTPHONE APP WITH ACCURATE MEASUREMENTS”. The final report should not exceed 15 pages including drawings and references. The report should be organized as a written version of the marketing pitch that generally includes the following :

I need to include the information outlined in table 6.2.3 above in the picture where you can integrate it into the R&D section of the report. You can describe the milestones achieved in each stage of the development timeline and any challenges faced during each phase.

Remember to keep the report concise and easy to read. Use bullet points, charts, and graphics to enhance the presentation of your information. Good luck with your report!

1 Cover slide: The cover slide should include the product name, your company's logo, and any other relevant information.

2 Elevator statement: Provide a brief summary of the product, including its unique selling proposition, target audience, and benefits.

3 The clinical need: Describe the clinical need for the product and how it solves an existing problem.

4 The solution: Provide a detailed explanation of the product, including its features, benefits, and how it works.

5 The market: Describe the target market for the product and the potential size of the market.

6 Intellectual property (IP): Discuss any patents, trademarks, or copyrights related to the product.

7 R&D: Describe the research and development process for the product, including any challenges faced and how they were overcome.

8 Regulatory strategy: Outline the regulatory requirements for the product and how you plan to comply with them.

9 Clinical studies: Describe any clinical studies conducted on the product and their results.

10 Reimbursement: Explain how the product will be reimbursed and any relevant insurance coverage.

11 Business model: Describe the business model for the product, including pricing, distribution, and revenue streams.

12 Marketing and sales: Explain the marketing and sales strategy for the product, including how you plan to reach your target audience.

13 Financial information: Provide financial projections for the product, including revenue, expenses, and profit margins.

14 Exit scenarios: Discuss potential exit scenarios for the product, such as acquisition or IPO.

15 The ask: Outline any funding needs for the product and how the funds will be used.

16 Management team: Introduce the management team and their relevant experience.

17 Closing slide: Include a closing slide that summarizes the key points of the report.

18 Appendix: Include any additional information that supports the report, such as technical specifications, drawings, or references.

Which of the following statements about market research is true?

a. It is involved in some phases of the information management process.
b. It is just for large organizations with deep pockets
c. It is the process of gathering and interpreting data for use in developing, implementing, and monitoring a firm's marketing plans.
d. It is a non-essential activity that takes a single form.