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University of British Columbia
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COMM 362
Midterm Exam
Study Guide
UBC
COMM 362- Midterm Exam Guide - Comprehensive Notes for the exam ( 84 pages long!)
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UBC
COMM 362 Chapter Notes - Chapter 10: Advertising Campaign, Interpersonal Attraction, Pressure Cooking
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UBC
COMM 362 Chapter Notes - Chapter 7: Conation, Theory Of Reasoned Action, Cognitive Dissonance
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UBC
COMM 362 Chapter Notes - Chapter 3: Classical Conditioning, Observational Learning, Measuring Instrument
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UBC
COMM 362 Chapter Notes - Chapter 6: Karen Horney, Self-Concept, Animism
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UBC
COMM 362 Chapter Notes - Chapter 11: Reference Group, Group Cohesiveness, Home Shopping
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UBC
COMM 362 Chapter Notes - Chapter 9: Information Search Process, Brand Loyalty, Intelligent Agent
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UBC
COMM 362 Chapter Notes - Chapter 5: Symbolic Interactionism, Impression Management, Social Comparison Theory
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UBC
COMM 362 Chapter 4: Chapter 4
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UBC
COMM 362 Chapter 2: Chapter 2
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UBC
COMM 362 Chapter Notes - Chapter 8: Video Blog, Permission Marketing, Microblogging
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