ECON 101 Lecture Notes - Lecture 4: Demand Curve, Normal Good, Inferior Good

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28 Mar 2019
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ECON 101 Full Course Notes
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Use the individual demand curve to construct market demand. Understand how changing market conditions shift the demand curve. Distinguish between movements along a demand curve and a shift in the demand curve. Individual demand - the quantity one person demands, at each price. Market demand - the total quantity demanded by the market at each price. Survey your customers - ask them about the quantity they demand at each price. Add up the total quantity demanded - yielding the total quantity demanded at each price. Scale the quantities demanded by the survey respondents, so that they represent the whole market. Multiply survey demanded by (size of the market)/(size of the survey) Plot the market demand curve - the total quantity demanded by the market at each price. Law of demand - the quantity demanded is higher when prices are lower. When the price is lower, the quantity demanded is higher, implying the demand curve is downward sloping.

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