ECON101 Lecture Notes - Lecture 6: Demand Curve, Substitute Good, Negative Number

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Types of elasticities: demand, price elasticity of demand, cross-price elasticity of demand, income elasticity of demand, supply, price elasticity of supply. 1. price elasticity of demand (see slides for formula: price elasticity of demand: measures the responsiveness (or sensitivity) of buyers to a price change. The more negative elasticities are referred to as being larger or higher . The midpoint formula for elasticity(see slides for formula: we use the midpoint formula to calculate the percentage changes, the midpoint formula avoids the confusion of whether we are going from a to b or from b to. A: we use the average of a and b in the denominator instead of choosing one of them. Price elasticity of demand and the demand curve: elastic demand: the case where the price elasticity of demand is larger (in absolute value) than 1. Example: a 10% increase in price would result in a less than 10% decrease in quantity demanded.

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