PSY BEH 11C Lecture Notes - Lecture 5: Implicit-Association Test, Fundamental Attribution Error, Cognitive Dissonance

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Textbook used: psychology 8th - gleitman, gross, reisberg. Attribute causes to dispositional, and not situational factors. Individualistic cultures = dispositional >> more about something internal in the person. If someone is struggling, they would call them lazy. If someone is struggling, they would say they are struggling in a bad economy. Having negative ideas about a group of people. Ignoring individual qualities, grouping people together and assuming they"re the same because they"re all part of that group of people. In general, less stereotyping today, less prejudice. People say women are worse at math, so they just accept it and actually get worse. Facts, experience >> form an attitude on something. Central route to persuasion >> persuaded by content. Peripheral route to persuasion >> persuaded by who"s presenting the info. Experiences are more likely to change your attitude. Cognitive dissonance - uncomfortable inconsistency among one"s behaviors, beliefs, attitudes or feelings.

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