PSY BEH 104S Lecture Notes - Lecture 8: Cognitive Dissonance, Speed Dating, Psych
14 Dec 2016
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Initial assumption = change attitudes, change behaviors: data undermined this simple assumption. La pierre study; traveled to south with chinese couples. Attitudes can trigger different types of behaviors. New assumption: attitude is not useful concept. Better conclusion: attitudes predict behaviors under certain. Wilson: thinking about our reasons can lead to confusion about true feelings, lead to mis-prediction. In blink, the speed dating disconnect: what people said they found attractive vs what they were actually attracted to. People don"t really know what they"re attracted to. We are not always consciously aware of our beliefs and attitudes. Some causes of behavior are unconscious: bargh vvv. Has subjects complete sentence scramble: later times participants as they walk towards the elevator, looks how quickly people walk; if its consistent with the concept they were primed with of old age. Behavior is multiply-determined: attitudes predict average behavioral tendencies across situations better than single behaviors.
