PSY 205 Lecture Notes - Lecture 6: Psy, Behaviorism, Classical Conditioning

• School: Syracuse University
• Department: Psychology
• Course: PSY 205
• Professor: Shannon Houck

Document Summary

Learning-- any relatively permanent change in behavior or knowledge that is due to past experience (conditioning) Unconditioned stimulus-- a stimulus that evokes any natural response. Unconditioned response-- an unlearned reaction to an unconditioned stimulus. Ucs-- friend eating ice cream in gross way. Cs-- sight of ice cream itself because of messy eating. You are at an su football game. near your ears causing you to jump. touchdown. Example: bad experience with drinking, don"t want to drink or see it. John garcia-- gave one group of rats sugar water and radiation, then one group sugar water and little radiation, last group sugar water no radiation. Trying to see what little albert showed a reaction to different animals. Scared of white rat---> scared of all fuzzy white thing. Classical conditioning is the basis of advertising strategies. Extinction-- gradual weakening & disappearance of a conditioned response tendency. Ex: bad drinking experience, but over time it goes away.