01:450:250 Lecture Notes - Lecture 10: Creative Class, Richard Florida, Creative Destruction

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Week 2: three views of the urban. Most people look at cities narrowly through only one of these three perspectives. This course is about examining cities through all three - a geographical approach. Deeply critical of planned togetherness and narrow view of cities as built environments. Public trust becomes a resource for problem solving. Key ideas: public characters, eye on the street, importance of public/private divide. New service based economy means that cities must act like corporations to attract the creative class. Creative class he argues, the dominant class today. Cities compete by promoting themselves as desirable consumer destination. Attracting creative class will lead to job creation and increased revenue. Cities defined by production of economic profit. Fixed capital in the form of infrastructure, buildings, etc. But with time that same fixed becomes an obstacle to further capital accumulation. Old infrastructure and buildings must be destroyed to make way for new ones, creative destruction.

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