ANT-2 Lecture Notes - Lecture 5: Major Force, Mcdonaldization
Document Summary
Symbol object that has a range of culturally significant meanings. Cannot predict how a culture will symbolize any particular thing. Based on arbitrary symbols can"t be predicted but must be learned. Begins at birth, if not before and stores info through sounds heard from world. Cultural learning: unconscious, occurring as normal part of life thru observation. School formal cultural learning - but not always had formal schooling: guidance of elders by observation and practice. Integrated to assert the principle of holism. Applied anthropologists involved in analyzing cultural change. Introducing change to one aspect of culture without giving attention. May be detrimental to survival of culture. Trade networks, international development projects, telecommunications, education, Process of intensified global interconnectedness and movement of goods, info, and people. 2 or more cultures mixed to form something new a blend. Transformation of global culture by local cultures = into new. Look beyond individual cases to wider patterns, provides a comparative view and rises.
