ANT-2 Lecture Notes - Lecture 4: Cultural Learning, Major Force, Mcdonaldization
Document Summary
Because culture is based on symbols and is arbitrary, it must be learned anew in each new context. Cultural learning begins from the moment of birth. A large amount of people"s culture is learned unconsciously, occurring as a normal part of life through observation. In contrast, school is a formal way of learning culture. To understand one aspect of culture you must observe all aspects, because they all play a part. Changing one aspect of a culture can have a massive effect on other aspects. Cultures interact with each other and change each other through contact such as trade networks, international development projects, telecommunications, education, migration, and tourism. The process of intense global interconnectedness and movement of goods, information, and people. A major force of contemporary cultural change. Doesn"t spread evenly, and its interactions with, and effects on, local cultures vary substantially from positive change to cultural destruction and extinction.