APSY-UE 20 Lecture Notes - Lecture 8: Confirmation Bias, Functional Fixedness, Cognitive Bias

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Our poor abilities to retrieve information accurately is known as the misinformation effect. When we retrieve information, it is never an exact replica of the past. A source-monitoring error occurs when a memory derived from one source is misattributed to another source. Study showed that you tend to forget a lot of info shortly after you learn it. Forget almost 40% of info after 20 mines. After one day, remember only 33% of the info. By a week later, you remember about 25% of the info. Recall measure: reproduce information without any cues. Recognition measure: select previously learned information from an array of options. Relearning measure: memorize information a second time, and determine time and effort. Refers to all the mental activities associated with thinking, knowing, remembering, and communicating. Concepts: mental groupings of similar objects, events, and people. More often, we form our concepts by developing prototypes (incorporates all of the features of an object)

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