GEOLOGY 002 Lecture Notes - Lecture 15: Amygdala, Brodmann Area 25, Superior Temporal Sulcus
Document Summary
Social neuroeconomics: the neural circuity of social preferences fehr & camerer. Tradition in economic theory -> treat preferences and beliefs as impossible or difficult to observe directly; instead their effects thought to be only revealed by direct choices. neuroeconomics: rejects the premise of unobservability, and seeks a microfoundation of social and economic activity in neural circuitry. > discussed in this article: neural circuitry involved in altruistic, fair and trusting behaviour. Social neuroeconomics tries to understand the brain processes that govern these regular deviations from purely self-interested behaviour. > social neuroeconomics combines tool of cognitive neuroscience with well-structured tasks taken from economic theory. Behaviour in one-shot anonymous games indicates a reflexive behaviour that is highly adapted for repeated interactions in which immediate pro-social behaviour earns future benefits -> pro-sociality results from bounds on rationality in fully responding to changes in economic structure.
