SOC 101 Lecture Notes - Lecture 7: Mass Media, New Media, Mohawk Hairstyle

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12 Aug 2020
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Language is constantly evolving to represent changes in culture. There are roughly 7,000 languages spoken around the world. Languages differ in words and in ways of making sense of the world. The sapir whorf hypothesis argues that language impacts thought. Honorifics illustrate the connection between language and thought. Language is filled with gendered terms: e. g. mankind, chairman, freshmen, what are the implications of addressing groups of people with hey, you. Language can reflect an underlying racism in our culture. Media refers to the technological processes that facilitate communication between a sender and a receiver. Mass media sends a message from one source to many people. Marshall mcluhan is an important media scholar: famous for the statement the medium is the message. According to mcluhan: the content of the medium is less important than the effects, media effects are linked to the form of the message.

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