SOP-3004 Lecture Notes - Lecture 12: Emotional Contagion
Document Summary
Conformity a change in behavior or belief as the result of real or imagined group pressure (not good, not bad) Compliance acting in accord with a request or social pressure while privately disagreeing: obedience compliance to a direct request or order. Acceptance acting and believing in accord with a request or social pressure. Sherif"s e(cid:454)peri(cid:373)e(cid:374)t group formed a norm that the light moved about 4 inches (people who guessed 1 or 2 inches raised their estimate while people who guessed 6 or 8 lowered theirs) In reality, the light never moved at all. Social contagion we start doing what others around us are doing. Copycat suicides a publicized suicide (e. g. marilyn monroe) often causes raise in suicide rates shortly after. As(cid:272)h"s e(cid:454)peri(cid:373)e(cid:374)t determine obvious line lengths; people stated the same incorrect answers that others did even though they disagreed. However, when others disagreed, too, they were more likely to give the answer they actually thought was true.
