PSYC 1010 Lecture Notes - Lecture 8: Spreading Activation, Artificial Neural Network, Anterograde Amnesia

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All parts of memory seem to involve active processes: encoding, storage, retrieval. Taking in of information in a way you can remember. Role of attention: focused awareness on a narrowed range of stimuli or events. Is a filter and is influenced by many factors such as previous experience and present needs. Issue as to when this happens early or late (seems flexible) Level-of processing theory proposes that deeper levels of processing result in longer-lasting memory codes. Ex. different rates of forgetting occur because some methods of encoding create more durable memory codes than others. Structural focuses on what words look like. Semantic focuses on the meaning of words (goldberg, lecture 8, slide 6) Elaboration: is linking a stimulus to other information at the time of encoding (ex. Visual imagery provides a second kind of memory codes two codes are better than one. Self referent encoding deciding how or whether information is personally relevant adds elaboration and organization.

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