ECON 1000 Lecture Notes - Lecture 5: Neuroeconomics, Demand Curve, Bounded Rationality

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ECON 1000 Full Course Notes
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~ all things you can afford to purchase. A consumers budget line: consumption possibilities are limited by income and the price of products, when all income is spent, consumption possibilities are maxed out, demonstrates the limits of someone"s consumption possibilities. Utility = satisfaction from consuming a good or a service. The change in total utility from a one-unit increased in quantity consumed. Diminishing marginal utility ~ mu is positive, but decreases as consumption good increases. When the consumer allocates income in a way that maximizes utility. Total utility is maximized when all income is spent and marginal utility per dollar spent is equal for all goods. When mux/px < muy/py spend less on x and more on y. When mux/px > muy/py spend less on y and more on x. If px falls, qx consumed increases (movement down the demand curve), causes a leftward shift in the demand curve for y product.

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