EC120 Lecture Notes - Lecture 1: Web Developer, Longrun, Passive Income
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EC120 Full Course Notes
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Subject: studio celtia proposal to increase revenue and customer traffic. Recommendation: shorten store hours, rent 3rd floor to open stage, launch a free social media marketing campaign along with an e-commerce integration on his website. Tony is facing an immediate problem of decline in sales and customer traffic by 60% within the last few months (cid:271)e(cid:272)ause of the lo(cid:272)al far(cid:373)er"s (cid:373)arket, co(cid:448)e(cid:374)t garde(cid:374)s market closing. My recommendation for studio celtia is to shorten the store hours and rent the 3rd floor of his building to the open stage organization. This will result in decreased cost, increased customer traffic and ultimately, increase in sales. Decision criteria: maximize efficiencies by using all resources, ensure his property and valuables are not stolen or vandalized. Increase customer traffic to the gallery and increase sales. Alternatives: extend business hours, reduce business hours to coincide with busiest hours, rent out 3rd floor to the open stage organization, relocate the gallery/story.
