BU481 Lecture Notes - Lecture 10: Disney Publishing Worldwide, Hollywood Pictures, Synergy Group
Document Summary
Revenues climbed from . 65 billion to billion. Net earnings had risen from sh. 1 billion to . 2 billion. Disney generated a 27% annual total return to shareholders during the past 15 years. Personality: eisner had a reputation for toughness - quality. Background: a former president and chief operation o cer for paramount. Pictures, had been associated with such successful lms and television shows as. Set goals: maximizing shareholder wealth through an annual growth target and return on stockholder equity exceeding 20% Rebuilt disney"s tv and movie businesses, network show, non-network show. Market leader of the u. s. box o ce: 19% share, 1988. Release 15-18 new lms per year starting from 1984. Movie budgets are controlled below the industry average, producing moderately budgeted lms with strong scripts from less established writers and well-known actors in career slumps and tv actors rather.
