BU288 Lecture Notes - Lecture 14: Ob River, Peter Drucker, Absenteeism

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3 Nov 2016
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The use of money as motivation is an attempt to capitalize on extrinsic motivation. Approaches to using job design as a motivator represents an attempt to capitalize on intrinsic motivation. Goal of job design: to identify the characteristics that make some tasks more motivating than others, a(cid:374)d to (cid:272)aptu(cid:396)e these (cid:272)ha(cid:396)a(cid:272)te(cid:396)isti(cid:272)s i(cid:374) the desig(cid:374) of jo(cid:271)s. mo(cid:374)e(cid:455) is(cid:374)"t al(cid:449)a(cid:455)s the (cid:271)est (cid:373)oti(cid:448)ato(cid:396). From industrial revolution until 1960s, the philosophy of non-(cid:373)a(cid:374)age(cid:396)ial jo(cid:271)s" desig(cid:374) (cid:449)as job simplification. This period had increasing urbanization & growth of a free market economy. With complex machinery & uneducated/untrained workforce, specialization was the key to efficiency. Production was broken down into basic steps that even uneducated workers could do. Peak of job simplification = early 1900s; frederick w. taylor"s scie(cid:374)tific ma(cid:374)age(cid:373)e(cid:374)t pri(cid:374)ciples: extreme division of labour and specialization, even to supervisors, standardization & regulation of work activities & breaks. Jo(cid:271)s desig(cid:374)ed a(cid:272)(cid:272)o(cid:396)di(cid:374)g to p(cid:396)i(cid:374)(cid:272)iples of s(cid:272)ie(cid:374)tifi(cid:272) (cid:373)a(cid:374)age(cid:373)e(cid:374)t do(cid:374)"t see(cid:373) i(cid:374)t(cid:396)i(cid:374)si(cid:272)all(cid:455) (cid:373)oti(cid:448)ati(cid:374)g.

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