BU208 Lecture Notes - Lecture 9: Formal Language, Multiple Choice
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Well written analytical reports: clear specifics and supported claims, motivate people, do what you ask, further organizational goals. Anything to analyze and justify an idea, project, etc. Persuade readers to: accept and act on the recommendations of the writer. I(cid:374)for(cid:373)al a(cid:374)d use (cid:373)e(cid:373)o/letter for(cid:373)at o for(cid:373)al a(cid:374)d use (cid:858)report(cid:859) for(cid:373)at. Assess a plan or idea based on a set of criteria. Market feasibility: market size, selling channels, competitors. Measure ideas against criteria to objectively decide which makes the most sense to propose to management. Open by: explaining the decision to be made, listing available alternatives, explaining the criteria. The body of the report evaluates each criteria. The goal of a business plan is to prove the business model and motivate potential investors to invest. Key is to find a problem, explain the alternatives, list the criteria, evaluate the alternatives against the criteria to come to a solution. Recommend or justify a purchase, investment, hire or change in policy.
