Sociology 2206A/B Lecture Notes - Meta-Analysis, Semiotics, Content Analysis
26 Apr 2014
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People want to be politically appropriate, may mislead you to seem appropriate. Murder more likely to go to a prison. Can"t observe and chances of happening to be around an affair, unlikely. These studies are usually rather small scale and specific, external validity is often a problem. Major problem in survey research: gap between stated and actual behaviour: social desirability effect/threatening questions esp with sensitive questions ex. Children almost never admit to bullying when asked, only being bullied. Acts of ethnic/religious/gender discrimination all understand these people won"t admit to things: problems of memory: especially everyday behaviours people trying to be honest, but we"re just not very good at memorizing things. Ppl don"t realize that amnt of time they watch tv adds up. Avoid these problems by not asking just watching, counting, etc: problems of meaning. How many time a wk do you exercise. Now a problem with so because researcher defines these terms and applies them.
