SOC221H5 Lecture Notes - Lecture 3: Operationalization, Content Analysis, American Apparel

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11 Dec 2017
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In sociology, we are often interested in objects that don"t exist through nature; sociologists look at things made by us, agreed that it exists. There are multiple ways to understand social concepts. Complicated concepts have multiple ways of being conceptualized. Concepts are abstract elements representing classes of phenomenon. We are not generally interested in one thing but groups of things. For example, love, gender, health (there is so many ways people can be healthy/unhealthy. It is the process of when we get specific with what we mean about a term and we might identify (by defining the term) the dimensions to the term. For example, for health there can be a physical dimension and a mental dimension. The dimensions are the main aspects/components of the concept. 2nd stage: includes figuring out how we will measure the dimensions we decided on. Conceptualization also includes the deciding on variables and attributes this second stage is called operationalization.

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