SOC 1101 Lecture 20: SOC1101 Chapter 18 Tech and Social Media
4 Mar 2017
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Document Summary
Mass communication: the transmission of messages by a person or group through a device to a large audience. Mass media: any medium designed to communicate messages to a mass audience. Top 10 largest media companies in the world: comcast, disney, 21st century fox etc: 9 of the 10 are american, 1 is british. Top 8 biggest media in canada (rogers, telus, shaw, etc) Digital divide: not everyone has access to the internet (depends on geographical location, ex; richest countries vs developing countries s poorest countries) *mobile phones have really changed the way we do things (many uses of this single device) Social media use among canadian adults: news, facebook, social network, banking, etc. E(cid:448)er(cid:455) so(cid:272)iet(cid:455) (cid:374)eeds to tra(cid:374)s(cid:272)e(cid:374)d the (cid:862)pro(cid:271)le(cid:373)s of spa(cid:272)e a(cid:374)d ti(cid:373)e(cid:863) (cid:894)a(cid:272)(cid:272)ordi(cid:374)g to hi(cid:373)(cid:895) Time biased media: media that have longevity but whose form prevents their transmission over physical distance (cave art, hieroglyphics) Space biased media: can convey messages readily over physical distance.
