SOC 1101 Lecture Notes - Lecture 19: Jean Baudrillard, Propaganda Model, Virtual Reality
1 Jan 2017
School
Department
Course
Professor
Document Summary
Mass communication: the transmission of messages by a person or group though a device to a large audience. Mass media: any medium designed to communicate messages to a mass audience, examples: Examples: satellite television and radio, cellphones, text messages, twitter, blogs, wikis, podcasts, youtube, social networking sites. Largest media company in the world: 9/10 are american. Largest media company in canada: rogers is number one. What is social media used: read news online, set up facebook profile, online social network, banking, online ad monthly, gaming with others, set up twitter profile, online dating site. Every society needs to transcend what he called the problems of space and time. Time based media: are media that have longevity but whose form prevents their transmission over physical distance (cave art, hieroglyphics) Space based media: can convey messages readily over physical distance. Our understanding is confined by our own cultures bias toward specific forms of media.
