CRMN 2030U Lecture Notes - Lecture 4: Jiwani, Informal Social Control, Sut Jhally
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Any form of communication that targets a mass audience in print or electronic format. (bereska, 93) Jackson katz (1999): media is the single greatest pedagogical force of our time. Silverstone (2007): we have become dependent on the media for the conduct of everyday life. (p. 6) . 2009 majority of adults in canada. Up 2. 5 hours (from 9 years prior) Television: 1023 hours per year - more time than at school. 83% of canadians used internet (over age of 16) 31% - used 10 hours or more/week. Analyzes the effects of media messages on individuals (hamilton, 2010 in. What types of messages will result in a particular type of outcome in individuals. (bereska, 97) Analyze processes of social control, structure of power, and the relationship between media and domination, contradiction and struggle. (hamilton, 2010, p. 12 in bereska, 98) Effectiveness depends on how much they are able to persuade. Cognitive based attitudes based on what we think.