CMNS 110 Lecture Notes - Lecture 8: Conspicuous Leisure, Consumerism, Industrial Revolution
8 Jan 2021
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Marx"s analysis, the commodity derives a socially recognized market value irrespective of its worth as raw materials, and is therefore desired by consumers. In protestantism, the virtues of thrift, hard work, and productivity are valued above decoration and spending on frivolous objects. It also offered the display of material wealth for others to aspire to: historically, whiter bread carried higher prestige, while darker bread (e. g. grain, whole wheat etc. ) carried less. In fashion there is a continual cycle of establishing the norm, challenging it, and thereby deriving a newly altered norm which hastily abandons previously established norms: e. g. For instance the cycle of pants- jeans to be exact. In the 90s they would wear baggy or boyfriend- styled jeans. In the early 2000s it was the paris hilton hay-days wear low- wasted jeans were in style, and then a couple years later understated bell-bottoms were in fashion (back from the disco era).
