BSM 200 Lecture Notes - Lecture 3: Uptime, Swot Analysis, Psychographic

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Own finance > do more (new products, markets), acceptance in the market. Need more production in order to scale up // if i don"t cash into this demand someone else will. Need expertise > maybe something negative happens to make you realize this, time to do something else with this organization. But only thinking survival limits creation of new goals Hard work cannot take place of missing infrastructure. Need to break old habits of owners/entrepreneurs (4 problems) Believe the business as distinct from the owners. Decrease time spent on doing set tasks. Folks know what is expected of them. Stage 1 > establish proof of concept > idea, develop product, build company to supply product. Swot important but just staying with swot; could be dangerous in discussing goals in. Not comprehensive picture // not enough experience to understand weaknesses and opportunities where to go and how to get there. Cut throat competition - rapid change - economic uncertainty.

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