BSM 200 Lecture Notes - Lecture 3: Swot Analysis, Strategic Planning, Value Chain
2 Feb 2017
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Decision making (what is required for good decision making?) Motivation (importance of each theory and what environment it works best in; how to motivate employees) Manager manages w what they have at their disposal. Move beyond business forward in growth phase and beyond. Early stage > challenge of survivaleveryone knows it but when do we declare victory) start moving to next level. Own finance tell you you were fine now you need to do more. The faste(cid:396) a(cid:374)d (cid:373)o(cid:396)e (cid:455)ou (cid:272)ash i(cid:374) o(cid:374) the sig(cid:374)als the (cid:272)lose(cid:396) (cid:455)ou(cid:859)ll gee to the g-stage. But only thinking of survival limits creation of new goals. Want to scale-up: new talent - right fit or not, experimentation > new products, feedback from existing customers, goodpub, reaching outside market, value chain. How do you manage the top and bottom management issues. Hard work cannot take place of missing infrastructure (computer systems, organization structure) Setting up routines - known as the memory of the organization.
