SOCIOL 1A06 Lecture Notes - Lecture 29: Dominant Ideology, Symbolic Interactionism, Naomi Wolf

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There used to be mass media and interactive media. Now there"s no difference, even newspaper is considered as an interactive media. Social media is developed to reflect the impact on how we interact with one another (im, podcasts) Explore the ways that media can reinforce a sense of shared values. Canadians worry that the content that we consume isn"t canadian. We need to have more canadian content on television and radios. The usa is kind of overtaking our national identity by the american media. In quebec, more commitment of sticking to french quebec contend. Examine how we create society through our interactions. Looking at how we exchange texts and emails with each other. Micro level interactions social relationships (tells us about this) People are creating and recreating society online as well. Ruling of the capitalist believe they use the media to build the economy. The critical perspective is consistent with this theory: examines the media as social conflict and inequality.

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