COMMERCE 1BA3 Lecture Notes - Lecture 17: Group Cohesiveness, Social Loafing, Groupthink
2 Mar 2018
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Commerce 1ba3 lecture 17 - group decision making. There are a number of reasons for using groups to make organizational decisions: Groups usually produce more and better solutions to problems than do individuals working alone. Groups should perform better than individuals when: The group members differ in relevant skills and abilities, as long as they do not differ so much that conflict occurs. Memory for facts is an important issue. Individual judgments can be combined by weighting them to reflect the expertise of the various members. Tom wujec presents some surprisingly deep research into the "marshmallow problem" -- a simple team-building exercise that involves dry spaghetti, one yard of tape and a marshmallow. A group is best when people aren"t competing to be of power/ in charge. There are a number of potential disadvantages to group decision making: People tend to conform with group decisions from others to avoid feeling outcast or lead to errors in decision making.
