COMS 4505 Lecture Notes - Lecture 3: Pathos, Phronesis, Eunoia

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O(cid:374)e of the (cid:272)halle(cid:374)ges (cid:455)ou(cid:859)ll e(cid:454)perie(cid:374)(cid:272)e i(cid:374) the (cid:449)ork for(cid:272)e is to (cid:271)e (cid:373)ore concise in your writing, but to also be critical, detailed, specific, objective, etc. Great speeches: inspire, motivate, lead to change to action. Effective communication is all about leading to results. Susan b. anthony (cid:862)is it a (cid:272)ri(cid:373)e for a (cid:272)itize(cid:374) of the u(cid:374)ited tates to (cid:448)ote? (cid:863: it(cid:859)s a(cid:271)out refra(cid:373)ing what is already kind of understood to be accepted, and opening that idea up. Good sense/wisdom (phronesis) present yourself as an authority but make sure you speak on level with your audience. Good moral character/x-factor (arete) you have to be passionate a(cid:271)out (cid:449)hat (cid:455)ou(cid:859)re talki(cid:374)g a(cid:271)out and the opportunity to be in front of an audience. Goodwill (eunoia) a genuine desire to help your audience u(cid:374)dersta(cid:374)d so(cid:373)ethi(cid:374)g or sho(cid:449) e(cid:373)path(cid:455) for (cid:449)hat the(cid:455)(cid:859)re feeli(cid:374)g to connect with them.

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